Innovation

Holly Health

2023 | Grace Gimson

Holly Health is a personalised, digital health coaching app, designed to support people to develop sustainable health behaviours, aiming to reduce the risk of developing chronic diseases. So far, it has supported over 20,000 people in achieving long-term physical and mental health changes.

Mental health

The challenge

Significant numbers of people feel unsupported in the process of changing their day-to-day health behaviours.

Holly Health is an innovative solution that addresses this need for support. In today’s fast-paced world, people are often overwhelmed by the sheer amount of information available, leading to confusion and lack of direction in their efforts to live a healthy lifestyle. The platform provides a personalised, achievable, structured approach to behaviour change, using the latest psychological science and data-driven AI technology.

Holly Health encourages self-management for physical and mental health, and offers personalised care at scale. Using the platform, patients can take more responsibility for their own health and life choices, in turn reducing the need for extra support from clinicians. With a national shortage NHS GPs, this frees-up resources, and enables accessible health support to those who may otherwise be unable to access it.

The solution

Holly Health offers daily personalised coaching in four key areas: exercise, sleep, eating, and mental
well-being thereby providing an all-in-one solution for healthy ageing, condition management, and
building sustainable relationships with food and exercise. It provides an accessible and scalable
solution that is affordable, with an annual cost from just £0.15 per patient per year.

Studies have shown that adopting consistent small healthy habits in mid-life can add 7-10 additional life years on average, and Holly Health’s outcomes data show consistent habit creation. After just eight weeks of using the platform, 86% of users report the development of new automatic health behaviours/habits, and 33% of users feel they need less support from their GP.

As the number of people with long term mental and physical health issues continues to rise, Holly Health provides a much-needed support for all round wellbeing. This is a population-scalable solution that can help to close the gap in access to care, and support millions to build sustainable healthy habits.

The impact

86% users of Holly Health report having adopted a new automatic habit/s after eight weeks.
33% users of Holly Health report that they need less help from their GP after eight weeks.
Holly Health users experience and average 19% increase in exercise after eight weeks (based on low to medium scoring users at the week 0 baseline).
Holly Health users experience and average 23% improvement to anxiety after eight weeks (based on low to medium scoring users at the week 0 baseline).

For more information, visit: https://hollyhealth.io/